BECO, Seattle Metropolitan Chamber of Commerce, and regional partners join Brave New World for the Final Match Watch Party
present the The Final Match Watch Party on Sunday, July 19, 2026, from 10:00 AM to 6:00 PM at the Federal Way Performing Arts Center and Town Square Park, located at 31510 Pete von Reichbauer Way S, Federal Way, WA 98003.
Designed as a high-energy community celebration during the final day of the world’s biggest sporting event, the Final Match Watch Party will bring together soccer fans, families, small businesses, entrepreneurs, cultural organizations, and community leaders for a full day of live match viewing, food and drinks, family fun, live music, local vendors, and community connection.
With the theme “One Game. One Community. One World.”, the event is built to celebrate the diversity, culture, and entrepreneurial energy of South King County while creating a visible platform for local businesses during one of the most globally watched weekends in sports.
Federal Way is one of Washington State’s most diverse cities, making it a fitting host location for an event centered on global culture, community pride, and regional economic activation. The celebration will spotlight the city’s multicultural character while inviting residents and visitors from across South King County and the greater Seattle region to gather, connect, and celebrate together.
“Being a Federal Way native just makes this moment everything for me,” says BNW and BECO Founder, Shyan Selah. “Our home city has long been a beacon of diversity and a pillar of resilient people from all walks of life. Hosting this Final Match watch party and igniting our community to come together in a celebration of culture is a great way to harmonize all that makes FW and South King County so unique. This is not just about getting connected, this is about setting the tempo to stay connected.”
The event will feature:
- Live World Cup match watch party experience
- Food and drinks
- Live music and entertainment
- Family-friendly activities
- Local vendors and small business booths
- Community engagement opportunities
- A festive public gathering space for residents, visitors, and soccer fans
The Final Match Watch Party is presented in collaboration with a growing coalition of business, civic, cultural, and community partners, including Brave New World, The Black Eco Chamber (BECO), Seattle Metropolitan Chamber of Commerce, Seattle Latino Metropolitan Chamber of Commerce, African Chamber of Commerce of the Pacific Northwest, Filipino Chamber of Commerce of the Pacific Northwest, Seattle Linked, Greater Seattle Korean Association, and additional community collaborators.
For small businesses and vendors, the event offers more than a one-day booth opportunity. Participating businesses will have a chance to engage directly with families, residents, visitors, civic leaders, entrepreneurs, and multicultural communities during a major regional celebration. Vendor participation also creates opportunities for broader visibility through partner networks, community promotion, and business-focused storytelling connected to the event.
Businesses, vendors, community organizations, and media partners interested in participating are encouraged to contact the event team as soon as possible.
Event Details
What: Final Match Watch Party
When: Sunday, July 19, 2026 | 10:00 AM – 6:00 PM • Final Kick-Off starts at 12pm PST.
Where: Federal Way Performing Arts Center & Town Square Park
Address: 31510 Pete von Reichbauer Way S, Federal Way, WA 98003
Featuring: Live match watch party, food and drinks, live music, family fun, local vendors, community partners, and cultural celebration
For vendor, sponsor, media, or community participation inquiries, contact:
Brave New World
sponsorships@thebnwe.com
(206) 395-6038
www.thebnwe.com/the-final-match
